This project involved producing the logo and marketing material for beard balm review company Wild Hare UK.

It was a really interesting brief, with the client looking for quite a specific style of illustration that boiled down to creating a a heavy metal hare, with a beard and corresponding calligraphy to match the aesthetic.

I produced a number of initial drawings and type to match before developing the logos digitally. There are afew of the initial scans to show some of the process.

From this we settled on an illustration and design for the boarder and type before  adding using adobe CC to select the colour pallet to produce the final image.

After a year of producing beard balm reviews the company decided to expand into the male grooming market and create there own beard products. this allowed me the opportunity to work with the owners again to produce the package design and collateral for each of their products. You can find out more by clicking the illustration below.