One of three vehicle finance brands the company own which focus on supplying the customer with funding to buy their dream bike.

Brand Identity

Creating the brand identity we went through a number of ideas, trying to match the style and coloring of the Harley Davidson logo. We also tried to match the style of the other vehicle brands them have using the same typeface as the Four Wheel Finance logo.

For this campaign we produced a number of ads which followed the simple, yet affective, marketing adverts the company had done in the past for car finance. I tried to follow the current model but use other elements that could be found on the web app.

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